Mastering Ads on Google, Facebook & Instagram: A Business Owner’s Guide

About Course

Unlock the power of online advertising across the three biggest platforms—Google Ads, Facebook Ads, and Instagram Ads. This course teaches business owners and marketers how to set up, optimize, and analyze ad campaigns that drive traffic, leads, and sales efficiently. Perfect for beginners and entrepreneurs eager to master paid digital marketing.

Course Content

Topic 4: Optimizing and Managing Your Ads

Lesson 1: Tracking Conversions and Setting Budgets
Lesson 2: A/B Testing and Campaign Optimization
Topic 4

About Course

Course Content

Topic 4: Optimizing and Managing Your Ads

Lesson 1: Tracking Conversions and Setting Budgets

Lesson 2: A/B Testing and Campaign Optimization

Topic 4

Topic 5: Analyzing and Reporting Ad Performance

Lesson 1: Key Metrics to Monitor

Lesson 2: Creating Reports and Scaling Successful Campaigns

Topic 5

Topic 1: Fundamentals of Online Advertising

Lesson 1: What is PPC and How Does Online Advertising Work?

Lesson 2: Overview of Google, Facebook, and Instagram Ads

Topic 1

Topic 2: Creating Your First Google Ads Campaign

Lesson 1: Setting Up Google Ads Account & Campaign Structure

Lesson 2: Keyword Research and Ad Copywriting

Topic 2

Topic 3: Launching Effective Facebook & Instagram Ads

Lesson 1: Navigating Facebook Ads Manager

Lesson 2: Designing Eye-Catching Ads for Social Media

Topic 3